Current:Home > reviewsSee you latte: Starbucks plans to cut 30% of its menu -Strategic Profit Zone
See you latte: Starbucks plans to cut 30% of its menu
View
Date:2025-04-18 23:43:16
Starbucks plans to cut about 30% of food and drink options from its menu by late 2025, as part of the chain's plan to change its vibe and stem the loss of customers across U.S. stores.
This week, the coffee giant also began offering ceramic mugs and free coffee and tea refills for people who want to stay in for a drink. And the chain is once again letting people serve themselves cream or sweetener, bringing back the condiment bar that had gone away during the pandemic.
Starbucks sales dipped 4% both in the U.S. and worldwide in the latest quarter, compared to a year earlier. That marks the fourth quarter of declines in a row. The chain is paying record sums to new CEO Brian Niccol — lured from Chipotle for his turnaround success there — to fix the spill.
veryGood! (15695)
Related
- FACT FOCUS: Inspector general’s Jan. 6 report misrepresented as proof of FBI setup
- Minnesota Vikings Rookie Khyree Jackson Dead at 24 After Car Crash
- Tennessee girl reported missing last month found dead; investigation underway
- 'MaXXXine' ends trilogy in bloody style. But is it truly done? Spoilers!
- Off the Grid: Sally breaks down USA TODAY's daily crossword puzzle, Triathlon
- Jon Landau, Titanic and Avatar producer, dies at 63
- Netherlands into Euro 2024 semifinal against England after beating Turkey
- New parents in Baltimore could get $1,000 if voters approve ‘baby bonus’ initiative
- Kylie Jenner Shows Off Sweet Notes From Nieces Dream Kardashian & Chicago West
- Eddie Murphy on reviving Axel Foley, fatherhood and what a return to the stage might look like
Ranking
- Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
- ‘Not Caused by an Act of God’: In a Rare Court Action, an Oregon County Seeks to Hold Fossil Fuel Companies Accountable for Extreme Temperatures
- Jon Landau, Titanic and Avatar producer, dies at 63
- New parents in Baltimore could get $1,000 if voters approve ‘baby bonus’ initiative
- Juan Soto praise of Mets' future a tough sight for Yankees, but World Series goal remains
- Flavor Flav on bringing energy, support and an unexpected surprise to the USA Water Polo women's Olympic team
- Margot Robbie Is Pregnant, Expecting First Baby With Husband Tom Ackerley
- France's own Excalibur-like legendary sword disappears after 1,300 years wedged in a high rock wall
Recommendation
A South Texas lawmaker’s 15
Bernhard Langer misses cut at Munich to bring 50-year European tour career to an end
'MaXXXine' ends trilogy in bloody style. But is it truly done? Spoilers!
'Wheel of Fortune' fans are divided over preview of new season without Pat Sajak
'Kraven the Hunter' spoilers! Let's dig into that twisty ending, supervillain reveal
Eddie Murphy on reviving Axel Foley, fatherhood and what a return to the stage might look like
Netherlands into Euro 2024 semifinal against England after beating Turkey
Jon Landau dies at 63: James Cameron, Zoe Saldana honor 'Avatar,' 'Titanic' producer